Our new logo starting in 2025
26.09.2024
A modern look with familiar roots: a logo that carries our history forward and points to our future.
Today we are writing a new chapter in our company’s history – from 2025, we will officially be using a new logo! As such a major change cannot happen overnight, we are already starting to use the new logo.
This week, we unveiled the new Klio-Eterna logo on the building. Sample packaging and leaflets featuring the new logo are also already in production. However, we will not be disposing of exiting items featuring the old logo. In the interests of the environment, we will use up what we have.
What makes it special: The logo was designed by our very own graphic designer, Claudia. Working closely with the management and the marketing team, she has created a wonderful blend of the old logos and the existing one, giving the whole design a contemporary feel.
We wanted the ballpoint pen back in the logo. After all, that’s exactly what we’re all about every single day.